{"product_id":"hetty-brand-identity","title":"Hetty Brand Identity","description":"\u003ch3 class=\"brxe-heading\" id=\"brxe-elhilh\"\u003eFun, bright and bold brand identity and marketing artwork for an organic unisex childrens fashion brand concept.\u003c\/h3\u003e\n\u003cdiv class=\"brxe-text-basic\"\u003e\n\u003cp\u003eThe concept behind this brand is a sustainable kids clothing for ages up to 8, with a unisex ethos and a secondhand marketplace. ‘Comfy shapes for childhood adventures’. The brand personality was to be playful, fun, cool, quirky, approachable.\u003c\/p\u003e\n\u003cp\u003eCreating a completely unique wordmark based on my own sketch infused the brand identity with tons of personality from the start.\u003c\/p\u003e\n\u003cp\u003ePaired with bold colours and cute line drawing illustrations that evoke the fun, play and happiness of childhood are a perfect match.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLogo design and brand identity\u003c\/li\u003e\n\u003cli\u003eBrand creative direction\u003c\/li\u003e\n\u003cli\u003ePOS poster design\u003c\/li\u003e\n\u003cli\u003eMailing bag design\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Kirsty McGill","offers":[{"title":"Default Title","offer_id":52362362487125,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1018\/7744\/9045\/files\/mailer.jpg?v=1769541452","url":"https:\/\/www.kirstymcgill.com\/products\/hetty-brand-identity","provider":"Kirsty McGill","version":"1.0","type":"link"}